Black Book Research 2026 managed care client scores recognize top category performance across API maturity, data usability, identity resolution, consent-aware exchange and payer workflow activation ...

The Q2 2026 result was recorded through Black Book's independent client survey process, which evaluates hospital RCM vendors by category-specific performance criteria rather than generalized vendor ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Identity resolution is defined as the process of linking online activity ...

Modern marketing faces a critical challenge: data fragmentation, leading to disconnected customer experiences and lost sales.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Bryan Whitaker Identity ...

Every decent marketing strategy underscores how value is created for the customer. But customers can be flighty, irrational and tough to decipher. Engagement with the customer may or may not be ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Adam Paz, VP at Viant Technology. Despite ...

Neustar’s Unified Identity solution for AWS Clean Rooms is part of the company's efforts to improve privacy-enhanced identity resolution and data collaboration When you purchase through links on our ...

With up to 95% of website visitors remaining anonymous, travel brands are leaving revenue on the table. Identity resolution helps recognize and convert these users, enabling better personalization, ...

Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. This week on AdExchanger Talks, Advertiser Perceptions VP of Business ...

NEW YORK—As the identity ecosystem that increasingly powers the TV and video advertising marketplace faces significant changes and challenges, a new study from CIMM and OpenAP urges the industry to ...